"It Feels Like The First Time represents a boundless environment of mixed media conversations presented through archival images, video recordings, sculptures, drawings, automated and audible works, and so much more. This exhibition tastefully creates a sensorial tension, a push and pull, between material memory, existing power struggles, belief systems and the contradictory, uncanny moments of modern life."
“Disentangling and exposing issues such as the entertainment business, advertisement, bigotry, racism, and mass consumerism, they explain through Herzog's text that “Everyone feels like this little penguin, running away from the crowds, seeking for their places of belonging, saying a general fuck you to the patterns and mechanisms that participate in numbing the seriousness of what is going on in the world today.”